Gift voucher insights, infographics and marketing tips
The beauty of digital
Online shopping – where would we be without it! I really mean it, from organising flights and holidays to bargain hunting for clothes and even...
Tiredness kills…
Ok, so where is he going with this, I hear you ask… but stick with me, there is a point to it! Most drivers will have seen the signs along the road...
Introducing ‘What I Really Wanted’
After looking into happiness economics, knowing that experiences make people happy, means that we are in a great position to spread the joy! As gift...
Gift giving happiness
There has been a lot of work carried out and theories created that revolve around the economics of ‘happiness’. The Easterlin Paradox – a key concept…
The importance of empathy in customer service
As many people do, I am subscribed to various industry related mailers and often delete these before I get the chance to read them.
Change
And it is…isn’t it? But no doubt something we are all fairly familiar with, be it in our working lives or our personal ones. If you were to believe in anything…
Gift voucher survey results
In June 2015 we asked our clients to spare a few moments of their time to complete a survey that we created all about their gift voucher business.
5 tips to sell more gift vouchers to your mobile audience
Did you know that mobile is now the primary channel on which consumers read marketing emails (according to research published in ‘Marketing Week’)?
Google’s mobile friendly update – 6 weeks on…
If you own a smartphone the chances are you’ve been on Google and made a search. How annoying is it when you click on a result and your chosen…
We’ve always done it this way…
Last November I was scrolling through my LinkedIn feed and I came across a quote which really struck a chord with me. The person who shared the quote…
What is it that really makes a hotel special?
Friends often ask me ‘which hotels are your favourites?’ This is such a hard question to answer. I have visited so many beautiful properties.