Gift voucher insights, infographics and marketing tips
Key Buying Dates 2018
Key gifting dates, such as Christmas, Black Friday and Mother's Day play a part in gift voucher / certificates sales 'spikes'.
Everybody is talking about gin!
Over the last few years the craze of the ‘gin boom’ has influenced bars around the UK and has quickly become one of the trendiest tipples in the...
Most popular buying day
When we think of 'Mondays', first thoughts may be that it's perhaps not a favourite day of the week, but our research shows that it's the most...
New Feature – Buying Options
We've recently released a new feature! BUYING OPTIONS This enhancement enables different buying 'options' associated with an experience to be...
What to promote next? It may not be what you think..
Your first thought may be 'Father's Day', however analysis we've conducted shows that 'Thank You' gifts are nine times more popular as a 'reason for...
An ‘experience revolution’ is on the way
And luxury hotels are a huge part of it! As Sales Manager here at SK Chase, I attend the UK Gift Voucher Conference each year where the latest...
An afternoon tea experience to remember
Afternoon tea is a long-running quintessentially British tradition, dating back to the early 18th century and we have seen the experience increase...
How to sell more gift vouchers to men
Men spend on average 24% more per gift voucher purchased than women, according to the latest research from SK Chase, specialist in luxury hotels and...
A Strategic Look at Cyber Weekend
“Sell the right gift experience, to the right customer, at the right time and at the right price” Since the concept of Black Friday was...
Gift Voucher Buying Trends 2017
For the first time ever, the busiest gift voucher / certificate sales for our luxury hotel clients date fell on Black Friday last year, as oppose to...
How deep are your links?
You’ve done it! You have a beautiful and luxurious website, giving people a wonderful flavour of your venue and brand, with links to your gift...