Most popular buying day

Most popular buying day

When we think of ‘Mondays’, first thoughts may be that it’s perhaps not a favourite day of the week, but our research shows that it’s the most popular day of the week to purchase a hotel gift experience, as you can see in the graph below, based...
New Feature – Buying Options

New Feature – Buying Options

We’ve recently released a new feature! BUYING OPTIONS This enhancement enables different buying ‘options’ associated with an experience to be presented on one voucher card on a gift site, giving an improved user experience for people browsing gift...
Last minute festive gift voucher sales ideas

Last minute festive gift voucher sales ideas

If you are wondering whether it’s too soon to begin any ‘last minute’ festive gift voucher sales and marketing ideas / campaigns, wonder no more. It definitely isn’t.  Up to 40% of shoppers will wait until the last 10 days before Christmas to...
How to sell more gift vouchers to men

How to sell more gift vouchers to men

Men spend on average 24% more per gift voucher purchased than women, according to the latest research from SK Chase, specialist in luxury hotels and resorts gift voucher solutions, with a male average selling price of £96.89 and female average selling price at £77.86....