Gift voucher survey results
In June 2015 we asked our clients to spare a few moments of their time to complete a survey that we created all about their gift voucher business. The results are invaluable; it helps us understand what our clients really value, turn this insight into action and...
5 tips to sell more gift vouchers to your mobile audience
Did you know that mobile is now the primary channel on which consumers read marketing emails (according to research published in ‘Marketing Week’)? It’s not surprising really when you consider that around 70% of adults in the UK own a smartphone and 91% of people keep...
Google’s mobile friendly update – 6 weeks on…
If you own a smartphone the chances are you’ve been on Google and made a search. How annoying is it when you click on a result and your chosen website takes some time to load? According to Kissmetrics frustration leads to abandonment for many of us after only 6...
We’ve always done it this way…
Last November I was scrolling through my LinkedIn feed and I came across a quote which really struck a chord with me. The person who shared the quote noted that one of the most dangerous things that you can ever hear within a business is: “We’ve always done it this...