What to promote next? It may not be what you think..
Your first thought may be ‘Father’s Day’, however analysis we’ve conducted shows that ‘Thank You’ gifts are nine times more popular as a ‘reason for purchase’ over the same period (May & June 2018 stats). When we...
An ‘experience revolution’ is on the way
And luxury hotels are a huge part of it! As Sales Manager here at SK Chase, I attend the UK Gift Voucher Conference each year where the latest trends in the industry are being shared. This year there was an exciting speaker on stage called James Wallman. He wrote the...
An afternoon tea experience to remember
Afternoon tea is a long-running quintessentially British tradition, dating back to the early 18th century and we have seen the experience increase in popularity over the years. There is certainly a lot of choice for an afternoon indulgence, but I must say The Waldorf...
How to sell more gift vouchers to men
Men spend on average 24% more per gift voucher purchased than women, according to the latest research from SK Chase, specialist in luxury hotels and resorts gift voucher solutions, with a male average selling price of £96.89 and female average selling price at £77.86....