Gift giving happiness
What makes people happy…and why? There has been a lot of work carried out and theories created that revolve around the economics of ‘happiness’. The Easterlin Paradox – a key concept in this – concludes that higher incomes relate to happiness,...
The importance of empathy in customer service
As many people do, I am subscribed to various industry related mailers and often delete these before I get the chance to read them. One that recently arrived in my inbox really struck a chord with me, it was titled “The importance of empathy in customer service”. I...
Change
‘Change’ it’s a funny old word… And it is…isn’t it? But no doubt something we are all fairly familiar with, be it in our working lives or our personal ones. If you were to believe in anything to do with horoscopes, I’m not supposed to like change. I’m a Taurean (the...
Gift voucher survey results
In June 2015 we asked our clients to spare a few moments of their time to complete a survey that we created all about their gift voucher business. The results are invaluable; it helps us understand what our clients really value, turn this insight into action and...