Everybody is talking about gin!
Over the last few years the craze of the ‘gin boom’ has influenced bars around the UK and has quickly become one of the trendiest tipples in the drinks industry. From gin tastings to gin distillery tours to gin and tonic sweets and to the latest trend gin & tonic...
Most popular buying day
When we think of ‘Mondays’, first thoughts may be that it’s perhaps not a favourite day of the week, but our research shows that it’s the most popular day of the week to purchase a hotel gift experience, as you can see in the graph below, based...
New Feature – Buying Options
We’ve recently released a new feature! BUYING OPTIONS This enhancement enables different buying ‘options’ associated with an experience to be presented on one voucher card on a gift site, giving an improved user experience for people browsing gift...
What to promote next? It may not be what you think..
Your first thought may be ‘Father’s Day’, however analysis we’ve conducted shows that ‘Thank You’ gifts are nine times more popular as a ‘reason for purchase’ over the same period (May & June 2018 stats). When we...